It started in 2016, as a single mom selling life insurance.
I was a life insurance agent and a single mom.
Back then, the best way to sell insurance was getting in front of people after 5 p.m. and on weekends — exactly when my son needed me and daycare was closed.
Door-knocking was not going to work for my life.
So I found Meta ads. I realized I could use ads to get in front of the right people during the hours I could not leave home.
And it worked.
I started booking calls, writing policies, and other agents began asking how I was doing it.
At first, I built a course to teach them. But most of them did not want to learn how to run ads.
They wanted me to do it for them.
That is how the done-for-you side of Perfectly Made Marketing was born.